Mr. Rod Bell

After graduating from Queen’s University with an Honors Economics degree, Rod began a career in marketing with package goods giant Colgate-Palmolive.  At Colgate, Rod worked on several products  including the flagship product, Colgate toothpaste.  He then took this expertise on the road and introduced to the Toronto market Video-Van-Go, a video delivery business.  

Following this venture, he took on the investment industry, marketing commercial real estate to institutional investors.

In 1994, Rod founded Channel 500, an independent, below-the-line marketing communications agency with roots in Direct Response TV, radio, print and online. The agency has serviced such clients as: Nature Conservancy, Greenpeace, Christian Children’s Fund, Scotiabank, Bank of Montreal, Bell Express Vu, British Telecom, Ford, IBM, Kitchen Aid, Rogers, Royal Bank and Star Choice to name a few.  

Rod’s love for marketing is only matched by his desire to help make a difference in those less fortunate groups within any society.  The Belinda Stronach Foundation is the perfect vehicle to do just that.