Mr. Paul Lavoie
In 1992, Paul Lavoie co-founded TAXI with partner Jane Hope, successfully combining the disciplines of advertising and design. Growing into seven offices in Canada, the U.S. and Europe, and with an expanded digital offering, TAXI has been recognized in the industry for its fully integrated approach and consistent creative quality.
TAXI has been named Agency of the Year by Canadian publications for eight years, including Agency of the Decade in 2010, and Platinum status for recognition as one of Canada’s 50 Best Managed Companies for the seven consecutive years. In the U.S. TAXI garnered the AAAA Creative Excellence Award in 2007 and again in 2008.
Marketing Magazine, in August 2008, named Lavoie one of the 10 most influential pioneers in Canadian marketing over the past century. In 2007, Paul received the Spiess Award for lifetime achievement by the Canadian Bessies Awards. In 2006, he was listed by Creativity magazine in the US among the 50 most influential creative minds. That year, he also became the youngest inductee of the Canadian Marketing Hall of Legends.
Paul is the President of The Art Directors Club of New York's Advisory Board, a board member of the HEC Business School and the Virginia Commonwealth University Brandcenter, and is a past member of the Museum of Modern Art Marketing Board.
Paul is a frequent public speaker at business and industry events including a current book tour to promote TAXI’s recently published book DOUBT: Unconventional Wisdom From The World’s Greatest Shit Disturber available on amazon.com
